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Showing posts with label Media & Entertainment. Show all posts
Showing posts with label Media & Entertainment. Show all posts

Wednesday, January 9, 2019

eSports Market - Competitive Landscape & Base Estimates by 2025

9 Jan 2019 - eSports is also known as electronic sports and as the name suggests, it is facilitated by video games and is gaining much popularity among gamers and youngsters at a rapid pace. The recognition as a mainstream event for eSports was sought since the last decade due to multiplayer video gaming competitions. In the current scenario, the gamers participate in these events to win cash prizes with an objective to get recognized and obtain a funding for their business. The competitions are either held online or a WAN and is viewed wide across the globe.

esports market

Electronic sports are a form of mind sports in which players contest in video gaming competition in game arenas organized on a large scale. The competitions are mainly of multiplayers in nature. Common examples include RTS, FPS and MOBA games are some of the prominent video games played worldwide. The platform for content streaming is You Tube or Twitch. There is an advantage for sponsors as they can place themselves before a massive audience. The design of an eSport game is much sophisticated and must be in acquaintance with the experience of the player. The market is more fertile for software developers, coders and programmers as they may think to add some features or increase the complexity to a higher-level competition. For instance, games like League of legends, Star Craft II have been designed and coded in such a way that it is suitable for any eSport competition. The major driving force of the global eSports market include growth in number of eSports tournament owing to increasing popularity of the sportsmen worldwide. Additionally, tournaments, content streaming, media rights, corporate initiatives in form of sponsorships, ticket sales, and merchandise are some of the major driving factors to strengthen the market growth. Moreover, the streaming of eSports and end-user related games is expected to rise the demand for eSports worldwide.

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YouTube and Twitch have been the major contributors to stream game content. Market entrants are expected to give a tough competition to the big players during the forecast period. Overall, the market is projected to grow at a higher CAGR for the forecast period.

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On the basis of type of end-user, the global eSports market size spans regular viewers/participants, occasional viewers/participants and regular viewers. On the basis of revenue generation, the global eSports market size spans sponsorships, media rights, and advertisements, prize pools, merchandise and tickets. On the basis of market share, the global eSports market size spans prize pool offered and by tournaments. On the basis of geographic segmentation, the global eSports market size spans North America, Asia-Pacific, Europe, Middle-East and Africa. North America and Korea are dominant players in the global market size owing to the nascent market stage. European market is projected to witness a higher growth CAGR in the global eSports market. Asia-pacific regions are anticipated to grow owing to new market players and is projected to grow at a higher CAGR for the forecast period. The key players in the global eSports market size include Capcom, Bethesda Softworks, Activision Blizzard, Aksys Games, Microsoft Studios, Riot Games, Electronic Arts (EA), Bandai Namco, NCsoft, Hi-Rez Studios, Neowiz Games, Nintendo, Sega, Valve Corporation, Ubisoft and Wargaming.

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Friday, January 4, 2019

Set Top Box (STB) Market Raw material & Technological overview 2024

4 Jan 2019 - The global Set Top Box (STB) Market size was estimated at USD 17.14 billion in 2015 and is anticipated to reach USD 29.78 billion by 2024. The market is expected to witness significant demand over the forecast period on account increasing penetration of High Definition (HD) channels among consumers and the rising adoption of smart TVs.

set top box (stb) market

Increased the storage space in modern Set Top Box (STB) devices to enable caching of data broadcasts and improved personal video recording. Increasing demand for high-quality picture and sound coupled technological advancements are anticipated to fuel the Set Top Box (STB) market over the forecast period. Key players in the market include digital satellite providers, cable providers and telecommunication companies. Major infrastructural providers are undertaking strategic partnerships and mergers with content and software providers on account of increased need for better interactive content. This has enabled seamless interactive content for consumers. Major infrastructure providers include Ericsson, SysMaster, Cisco, IBM and Elitecore.

Regional content for the rural consumers and higher volume of 3D content creation for urban consumers as a result of digitization is expected to augment market growth. Further, it is expected to fuel demand for HD and 3D TV sets. Consumers are accessing high-quality picture and sound and installing set-top boxes and with the digitization of cable. The TV screens are getting bigger and better thereby making SD quality undesirable for a high-quality viewing experience. The global market is anticipated to present considerable opportunities for market growth over the forecast with the rise of innovative products including, 4K UHD TVs, 3D smart interactive TVs and OLED TVs, years. These devices enable users to access HD quality video content on their HD-ready TV sets. Technologically-advanced TV sets and increased demand for smart TVs among the global population is gradually increasing the need to access innovative features.

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Manufacturers provides several variants including cable-based, IPTV, satellite, Digital Terrestrial Television (DTT) and Over the Top (OTT). In 2014, DTT is anticipated to remain the leading set-top box system over the forecast period, which accounted over 25% of the global industry. Satellite system sends signals received by satellite version and converts it into analog format for viewing on TV sets. Consumers require the subscription to a particular satellite pay-TV operator to use satellite STBs.

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Emergence of quality standards coupled with the computational capabilities of devices to meet increasing consumer expectations have resulted in the growth of STB market globally. Migration from DOCSIS 3.0 to advanced DSL standards including vectoring and G. fast coupled with the proliferation of technology, is anticipated to offer opportunities for market growth. Global STB industry was dominated by High Definition (HD) Set Top Box (STB) devices and is expected to replace the traditional Standard Definition (SD) devices from 2016 to 2024. HD devices are projected to constitute over 60% of the overall industry revenue share in 2014. High-quality sound output and HD transmission devices provide high resolution (over 1080p) of video content transmission. Therefore, these technologies have gained increased preference among TV users over the past few years. Service providers are introducing 3D and Ultra HD (UHD) STB devices compatible with 4K and 3D televisions and are gaining momentum in the market. North America is anticipated to experience growing demand for Internet Protocol TV (IPTV) STBs on account of rising high-speed broadband infrastructural support and the customizable features it offers to its users. In line with the energy efficiency concerns, producers are inventing new methods to add a lower sleep type mode that is available in several consumer electronics similar personal computers.

The regional market for STBs is expected to grow at a CAGR nearly 2.5% from 2016 to 2024 primarily driven by the rise in the sales of low-cost cable, DTT and satellite DTT. The Asia Pacific STB industry is expected experience rapid growth owing to encouraging government mandates and growing consumer adoption in the region. Increase in the overall sales of such products has resulted from declining prices of TV sets. Key market players include Amazon, ADB, Cisco, Echostar, Coship, Huawei, Samsung, HUMAX, Technicolor and Skyworth. Vendors are focusing on product differentiation and integrating supplementary features in their products.

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